FEATURED · PRE-PRODUCTION
AirFlex Pro
Protection where it matters. Nothing where it doesn’t.
82%production target
FUNCTION-FIRST PERFORMANCE GEAR
GEAR WITH
A REASON
TO EXIST.
We don’t launch more gear. We find the friction athletes live with, prove a better function, and let the community decide what deserves to exist.
04active stories
2,596community signals
01ready to ship
01D3O® mapped protection
02Laser-cut airflow
03Thin palm control
01 / OUR FILTER
NOT EVERYTHING NEEDS TO BECOME A PRODUCT.
A Boodun launch starts with a visible problem, a functional hypothesis and evidence worth discussing. If the reason is weak, it never reaches the page.
Find the friction
One specific failure in a real sport—not a trend forecast.
Make it visible
Materials, geometry and test results show how the idea works.
Earn the launch
Votes, field testers and backing determine what gets built.
02 / PRODUCT STORIES
DIFFERENT STAGES.
THE SAME STANDARD.
Some ideas need your input. Some need enough backing to fund a first run. Others are waiting on production—or already earned their place.
CO-CREATE01PulseGuard One
Protection that moves before it locks.
Rigid pads protect on impact but fight the body on every climb. We are testing a segmented shell over a low-profile energy-dispersing core.
- 18 mm slimmer
- CE impact test planned
- 3 shell geometries
BACKING02Vector Dial
One shoe for the road out and the walk home.
Fast shoes are usually miserable off the bike. A recessed cleat channel and flex-tuned carbon plate aim to keep power transfer without the penguin walk.
- 76% unlock
- 42 tester waitlist
- Carbon flex 7/10
PRE-PRODUCTION03AirFlex Pro
Impact control without the winter-glove bulk.
Most protective gloves solve impact by adding mass. AirFlex uses mapped protection only where riders actually strike, leaving the palm thin and breathable.
- 1,248 field votes
- D3O® mapped zones
- Launch target · 08.28
AVAILABLE04Drift Shell 01
A packable shell built around real ride posture.
A jacket can look perfect standing up and fail the moment you reach the bars. Drift Shell was cut from the riding position outward, then field-tested in coastal rain.
- 18K waterproof
- 132 g
- 7-day field tested
03 / COMMUNITY SIGNAL
DON’T JUST BUY THE OUTCOME. HELP SHAPE IT.
Vote on the problem, apply as a field tester, or back the first run. Every action changes the product roadmap—and we publish what changed because of it.